Business expectations for third quarter of 2016
For all surveyed sectors taken together, the proportion of respondents expecting their business situation to be worse (17%) in Q3 2016 as compared with Q2 2016 is higher than that expecting a better business situation (11%).
When compared with the results of the Q2 2016 survey round, the proportion of respondents expecting a better business situation in Q3 2016 as compared with the preceding quarter has slightly decreased to 11%, against the corresponding proportion of 13% in Q2 2016.
Analysed by sector, significantly more respondents in the retail sector expect their business situation to be worse in Q3 2016 as compared with Q2 2016, relative to those expecting a better business situation. In the information and communications sector, however, more respondents expect their business situation to be better, as compared to those expecting a worse business situation.
A Government spokesman cautioned that the results of the survey should be interpreted with care. He said, "In this type of survey on expectations, the views collected in the survey are affected by the events in the community occurring around the time of enumeration, and it is difficult to establish precisely the extent to which respondents' perception of the future accords with the underlying trends." The enumeration period for this survey round was from June 2, 2016 to July 7, 2016.
Volume of business/output
Respondents in quite a number of surveyed sectors expect little change in volume of business/output on balance in Q3 2016 as compared with Q2 2016. However, significantly more respondents in the retail sector expect their volume of sales to decrease, as compared to those expecting it to increase. On the other hand, more respondents in the information and communications sector and the financing and insurance sector expect their volume of business to increase, as compared to those expecting it to decrease.
Respondents in most of the surveyed sectors expect their employment to increase on balance in Q3 2016 as compared with Q2 2016, while respondents in the other surveyed sectors expect their employment to remain broadly unchanged in Q3 2016 as compared with Q2 2016.
Selling price/service charge
Respondents in most of the surveyed sectors expect their selling prices/service charges to remain broadly unchanged in Q3 2016 as compared with Q2 2016. However, more respondents in the information and communications sector and the transportation, storage and courier services sector expect their service charges to go up.
The survey gathers views on short-term business performance from the senior management of about 550 prominent establishments in various sectors in Hong Kong with a view to providing a quick reference, with minimum time lag, for predicting the short-term future economic performance of the local economy.
The survey covers 10 major sectors in Hong Kong, namely manufacturing; construction; import/export trade and wholesale; retail; accommodation and food services (mainly covering services rendered by hotels and restaurants); transportation, storage and courier services; information and communications; financing and insurance; real estate; and professional and business services sectors.
Views collected in the survey refer only to those of respondents on their own establishments rather than those on the respective sectors they are engaged in, and are limited to the expected direction of quarter-to-quarter change (e.g. "up", "same" or "down") but not the magnitude of change. In collecting views on the quarter-to-quarter changes, if the variable in question is subject to seasonal variations, respondents are asked to provide the expected changes after excluding the normal seasonal variations.
Survey results are generally presented as "net balance", i.e. the difference between the percentage of respondents choosing "up" and that choosing "down". The percentage distribution of respondents among various response categories (e.g. "up", "same" and "down") reflects how varied their business expectations are. The "net balance", with its appropriate sign, indicates the direction of expected change in the variable concerned. A positive sign indicates a likely upward trend while a negative sign indicates a likely downward trend. However, the magnitude of the "net balance" reflects only the prevalence of optimism or pessimism, but not the magnitude of expected change, since information relating to such magnitude is not collected in the survey.
Furthermore, owing to sample size constraint, care should be taken in interpreting survey results involving a small percentage (e.g. less than 10%) of respondents in individual sectors.
Chart 1 shows the views on expected changes in business situation for the period Q3 2015 to Q3 2016.
Table 1 shows the net balances of views on expectations in respect of different variables for Q3 2016.
The survey results are published in greater detail in the "Report on Quarterly Business Tendency Survey, Q3 2016". Users can download the publication free of charge at the website of the C&SD (www.censtatd.gov.hk/hkstat/sub/sp300.jsp?productCode=B1110008).
Users who have enquiries about the survey results may contact the Business Expectation Statistics Section of the C&SD (Tel: 3903 7263 or email: firstname.lastname@example.org).
Ends/Friday, July 15, 2016
Issued at HKT 16:30
Issued at HKT 16:30