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Congress Corporation, an industry leader in planning and managing large conventions, has established a Hong Kong subsidiary to meet anticipated growing demand in overseas markets. Congress Corporation is the first Japanese firm specialising in meetings, incentives, conventions and exhibition (MICE) services to establish a subsidiary in Hong Kong. The new subsidiary is Global Expo & MICE Management Co Ltd (GEMM).
Established in July 2011, GEMM focuses on four key areas: expo projects, in which Congress Corporation has established a solid reputation through events such as the Expo 2005 Aichi Japan and Expo 2010 Shanghai China; MICE events, including international conferences and exhibitions; management of tourist/cultural/MICE facilities; and organising scientific and cultural events.
The Managing Director of Congress Corporation, Mr Junji Yoshioka, said, "Many US and European MICE management companies already operate from bases in Hong Kong, creating a more mature and developed market than Japan's. But GEMM aims to thrive in this fiercely competitive environment by offering 'Japan-quality' services to attain the highest levels of customer satisfaction."
"Making the most of Hong Kong's geographical advantages, GEMM will be a key operational base to support customers in south China, ASEAN and the Middle East," Mr Yoshioka continued.
The Associate Director-General of Investment Promotion, Mr Andrew Davis, welcomed the subsidiary established in Hong Kong and said, "Hong Kong is located at the heart of Asia Pacific and next door to some of Asia's highest potential markets. China, Singapore, Malaysia, Indonesia, Japan, Korea and the Philippines are in the same time zone as Hong Kong. The city is an ideal strategic location for overseas companies running their regional operations in Hong Kong.
"We are delighted to have Congress Corporation establishing a subsidiary in Hong Kong. We wish it every success and look forward to continuing our support for its future expansion in our city."
Starting a business in Hong Kong, for companies large and small, has been further facilitated with the launch of the Government's electronic incorporation service in March 2011. The time required for company incorporation and business registration has now been significantly reduced from four working days to one.
About Global Expo & MICE Management Co Ltd
Established in July 2011, GEMM assists its parent company, Congress Corporation, to meet anticipated growing demand in overseas markets. The corporation is the first Japanese firm specialising in MICE services to establish a subsidiary in Hong Kong. Founded in 1990, Congress Corporation Group has served as a professional conference organiser for ministerial-level international conferences such as the G8 and APEC summits, and manages over 60 tourist, cultural and convention facilities within Japan. Congress is now the industry leader within the industry business, dealing with a wide variety of projects. For more information, please send your contact to info@gemm.com.hk
About Invest Hong Kong
Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government established in July 2000 to take responsibility for Foreign Direct Investment and support overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services to help businesses succeed in Hong Kong's vibrant economy. As it celebrates its 11th year of operation, Invest Hong Kong has completed over 2 300 investment projects creating more than 28 000 new jobs in the first year of operation or expansion and HK$60 billion of investment. For more information, please visit www.investhk.gov.hk.
Ends/Monday, October 31, 2011
Issued at HKT 14:23
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