Collaborating with the Hong Kong Trade Development Council (HKTDC), Invest Hong Kong (InvestHK), and the Hong Kong Science and Technology Parks Corporation (HKSTP), the Hong Kong Economic and Trade Office in San Francisco (HKETO San Francisco) hosted a series of events under the Economic and Trade Express (ETE) to help Hong Kong start-ups explore business opportunities in the Western United States during the Consumer Electronics Show (CES) 2026 in Las Vegas, Nevada.
      
     Following the announcement in the Chief Executive's 2025 Policy Address, the new functional platform ETE has been established to enable overseas Economic and Trade Offices, the HKTDC, and InvestHK to deepen their work on trade and investment promotion with greater synergy. One key highlight under the ETE is to assist Hong Kong small and medium enterprises and start-ups in exploring business opportunities in overseas markets by organising overseas business missions and providing one-stop support services such as business matching.
      
     The HKTDC and the HKSTP led the largest-ever Hong Kong tech delegation, featuring over 60 companies with a dynamic mix of AI, robotics, healthtech, and sustainability at the Hong Kong Tech Pavilion at CES 2026, which is an annual tech event that attracted more than 148 000 attendees from around the globe. Collaborating with the HKTDC, InvestHK, and the HKSTP, HKETO San Francisco organised a series of events under the ETE to facilitate connections and networking for Hong Kong start-ups, including:
 

1. On January 7 (Las Vegas time), the Hong Kong Tech Networking Reception, a highlighted programme to promote the ETE, attracted around 200 participants. They connected with founders, investors, corporate leaders, and ecosystem partners from Hong Kong for potential cross-border collaboration.

 

2. Also on January 7, the Breakfast Networking Seminar on Start-up Partnership between the State of Nevada and the Hong Kong/Greater Bay Area was held. The event, jointly organised by HKETO San Francisco, the Hong Kong Business Association of Nevada, the HKTDC, and the HKSTP, served as a welcome session for the Hong Kong delegation. Around 40 participants, including representatives of tech start-ups from the HKSTP and the HKTDC, learned about the ecosystem and business opportunities in Nevada, as well as policy incentives and packages of the state that help companies expand their businesses.

 

3. At the Silicon Dragon CES 2026 Seminar and Reception on January 6, an HKETO San Francisco-sponsored event organised by Silicon Dragon Ventures, five start-ups represented the Hong Kong delegation and showcased their products and services to over 70 venture capitalists, start-ups, and tech talents in attendance.

     In addition, to further promote the business profiles of participating start-ups and facilitate business matching, HKETO San Francisco organised a series of visits to the Hong Kong Tech Pavilions by business leaders and economic development agencies from cities across the US West. They were also briefed on Hong Kong's latest innovation and technology landscape.

Ends/Monday, January 19, 2026
Issued at HKT 17:15

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