Luxury wardrobe storage solution company sets up in Hong Kong (with photo)
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     Wardrobe-on-demand tech start-up PAKT announced today (November 20) that it has officially launched its offsite clothing management services in Hong Kong, catering to the needs of frequent travellers and busy professionals.

     PAKT offers a unique platform for per-item wardrobe management with butler services ranging from collection and delivery to a high-resolution photo catalogue allowing individual garment tracking, pressing, dry-cleaning and repairs. Development is currently under way on a clothes sharing, trading and donation platform. Members can access services on the go on their smartphone, according to Founder Mrs Barbara Yu Larsson.

     She said, "Hong Kong is a busy place, a city that never sleeps. Limited home space and humidity make clothing care at home challenging, so people need a reliable and accessible clothing management system that saves time and space."

     The company's Technical Director, Mr Nicolas Köhl, added, "PAKT is about much more than simply putting your wardrobe at your fingertips. We're creating a community which is a virtual space where you will be able to manage, share, rent or even donate the clothes you no longer wear to charity."

     Associate Director-General of Investment Promotion Dr Jimmy Chiang said, "We're delighted to see that another innovative start-up is leveraging Hong Kong's vibrant and fast growing ecosystem to make its dream come true. We wish PAKT every success in the city."

About PAKT

     PAKT is a wardrobe-on-demand service that cares for expensive designer clothes, garments of sentimental value, vintage clothes, favourite purchases and other treasured items via smartphone, creating a digital wardrobe at users' fingertips. The PAKT platform provides its members a unique service in managing their personal items, from wedding dresses to baby clothes. For more information, please visit www.pakt.hk .

About Invest Hong Kong

     Invest Hong Kong (InvestHK) is the department of the Hong Kong Special Administrative Region Government established in July 2000 to attract foreign direct investment and support overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services to help businesses succeed in Hong Kong's vibrant economy. As at June 2015, InvestHK had assisted over 3 700 companies which have created more than 40 200 new jobs in the first year of operation or expansion and over $99 billion of investment. For more information, please visit www.investhk.gov.hk .

     For the event photo, please visit www.flickr.com/photos/investhk/albums/72157660685365389 .

Ends/Friday, November 20, 2015
Issued at HKT 12:35

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