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The following is issued on behalf of the Major Sports Events Committee:
To mark the 10th anniversary of the "M" Mark System, the Major Sports Events Committee (MSEC) will launch the "M" Mark Sports Events Awards to recognise the achievements of national sports associations (NSAs) and event sponsors in bringing major international sports events to Hong Kong.
Organising NSAs and sponsors of "M" Mark events that take place in 2014 will be eligible to be considered for awards in eight categories, including the Most Outstanding "M" Mark Event of the Year, the Outstanding "M" Mark Event Marketing Award and the 10th Anniversary of "M" Mark Title Sponsor Appreciation Award.
A Judging Panel comprising representatives of the sports sector and related industry experts will determine the winner in each category. An Awards Presentation Ceremony will be held in early 2015.
The MSEC established the "M" Mark System in 2004 to help NSAs bring more major international sports events to Hong Kong and to develop these events further in order to help promote sport and foster pride and social cohesion in our community.
The number of "M" Mark events has grown from four events in 2005 to 14 events in 2014. Since 2005, the Government has approved over $65 million in funding support for "M" Mark events and has also provided support in logistics, publicity and other areas for these events.
"M" Mark events due to take place early in 2014 include the Standard Chartered Hong Kong Marathon on February 16 and the Cathay Pacific/HSBC Hong Kong Sevens from March 28 to 30.
For details regarding the "M" Mark events, please visit the "M" Mark events website at www.mevents.org.hk. The "M" Mark applications for smartphone users are available for downloading from iTunes as well as Google Play.
Ends/Tuesday, December 31, 2013
Issued at HKT 14:42
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