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Luxury hospitality company Rediscovered Limited opened its global headquarters in Hong Kong today (September 5) as the starting point to reach out to high-net-worth individuals (HNWIs) in Asia.
With capital investment from a group of global investors, Rediscovered combines luxury residence services and tailor-made resort experiences at exceptional value for its members. The company operates a portfolio of ultra-premium residences in Bali, Samui, Phuket, Sri Lanka and Tokyo for members' booking. The portfolio will expand to cover 20 more destinations around the world.
Founder, Chairman and Chief Executive Officer of Rediscovered Mr Andrzej P Cetnarski said, "We picked Hong Kong to start because the city allows access to a large number of affluent people in the region, which provides a good source of clients for our company."
He added, "It's also easy to set up a company here and we can find quality management people to take care of our operations."
The Director-General of Investment Promotion, Mr Simon Galpin, welcomed Rediscovered opening its headquarters in Hong Kong and said, "Hong Kong is the gateway to 3.68 million HNWIs in Asia Pacific with wealth totalling US$12 trillion. It is the best place for overseas enterprises, especially those targeting luxury markets in Asia like Rediscovered, to start their business model in the city."
About Rediscovered Limited
Rediscovered Limited is a bespoke luxury hospitality company operating curated residences and voyages in some of the world's most coveted destinations. It is a members-only club that provides a wide range of high-end services, from luxury transfers, private jets, translator services and services for dietary requirements to destination experiences such as golfing with a PGA Tour professional, dining at the most exclusive or hidden restaurants, exclusive children's activities or picnicking on a deserted island. For more information, please visit www.re-discovered.com.
About Invest Hong Kong
Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government established in July 2000 to take responsibility for Foreign Direct Investment and support overseas, Mainland and Taiwan businesses to set up or expand in Hong Kong. It provides free advice and customised services to help businesses succeed in Hong Kong's vibrant economy. As at September 4, 2013, InvestHK has completed 3 000 investment projects creating more than 33 950 new jobs in the first year of operation or expansion and over HK$78.6 billion of investment. For more information, please visit www.investhk.gov.hk.
For event photos, please visit www.flickr.com/photos/investhk/sets/72157635385125961/.
Ends/Thursday, September 5, 2013
Issued at HKT 19:00
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