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Thomas Pink, the internationally renowned British luxury shirt-maker, announced today (July 31) the opening of its first boutique in Hong Kong. The new boutique is situated at Pacific Place, Admiralty, one of the city's luxury shopping malls.
Thomas Pink specialises in the design and production of quality shirts and associated accessories for men and women. The Hong Kong boutique will offer a wide range of luxury shirts in modern designs and quality fabrics, as well as a rich selection of ties and accessories to complement the garments. Each purchase will be wrapped in the brand's signature pink and black packaging.
Acquired by the LVMH Group in 2001, the Thomas Pink brand is rooted in the 18th century heritage of London's Jermyn Street and has built a reputation and following on its fine British shirt-making tradition. These days the brand has evolved with the times to incorporate fashionable styles and modern fabrics with traditional quality and craftsmanship.
In the twenty-five years since the brand's inception, Thomas Pink has experienced rapid growth to more than 80 boutiques and concessions worldwide, with presences in the UK, France, China, Mexico, Dubai, Singapore, Malaysia and the US. Its New York flagship store is the largest shirt store in the world.
Melcher's Group - Thomas Pink's franchise partner in Hong Kong - is responsible for the development of the brand in the Hong Kong and Macau markets. Next on the brand's agenda is additional retail outlets in Hong Kong.
Managing Director of Melchers (HK) Ltd, Mr David Reid, said, "Thomas Pink is an iconic British brand. The contemporary fashionable fabrics and styles based on traditional Jermyn Street tailoring will have a strong appeal to the professional and sophisticated consumers in Hong Kong who appreciate the meticulous attention to detailing, construction and quality."
President & CEO of Thomas Pink, Mr Jonathan Heilbron, commented, "As the leading international luxury shirt brand we are thrilled to be opening our first store in Hong Kong. Thomas Pink continues with its expansion plans across Eastern and Southern Asia with stores currently in Shanghai, Beijing, Singapore, Kuala Lumpur and Hong Kong is the next step in our store opening programme. Thomas Pink is looking forward to bringing the tradition of British shirt making direct to the people of Hong Kong in our own unique store environment."
Director-General of Investment Promotion, Mr Simon Galpin, welcomed the opening of Thomas Pink's first retail presence in Hong Kong. He said, "We are delighted to see such an iconic British brand establish itself in our city. Hong Kong offers a sophisticated consumer base with an appreciation of, and appetite for, quality luxury products. As Asia's shopping paradise Hong Kong serves as an ideal destination for international brands to gain exposure and reach within the region and especially in Mainland China."
"The presence of Thomas Pink in our city will strengthen our position as the most attractive shopping destination in Asia and we look forward to the brand's continued expansion in Hong Kong," he added.
Established in 1984, Thomas Pink is a leading luxury international shirt brand, specialising in the design and production of quality shirts and associated accessories for men and women. Thomas Pink is part of the leading luxury goods conglomerate, LVMH. It has 80 boutiques and concessions worldwide. The Hong Kong operation will be managed by Melchers Group, which plans to open further outlets in the city. For more information, please visit www.thomaspink.com .
Invest Hong Kong is the award-winning department of the Hong Kong Special Administrative Region Government responsible for attracting and facilitating inward investment into the city, by providing free services and support to help overseas, Mainland and Taiwanese companies establish or expand their business presences in Hong Kong. For more information, please visit www.InvestHK.gov.hk .
Ends/Friday, July 31, 2009
Issued at HKT 14:17
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