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Tristar Worldwide Chauffeur Services serves Asia Pacific customers through new RHQ in Hong Kong (with photos)
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     Tristar Worldwide Chauffeur Services, the UK's largest limousine services company, announced today (July 13) that its new regional headquarters in Hong Kong had recently come into operation.

     The new Hong Kong headquarters aims to offer the high-quality limousine and executive car services that the company's brand has become synonymous with to a wide range of customers, from multinational corporations and airlines to local companies in the Asia Pacific region.

     At present Tristar offers worldwide chauffeur services through its offices in prominent business cities including London, Manchester, Boston and New York as well as its extensive, stringently selected affiliate global service partner network that spans more than 70 countries. The new establishment in Hong Kong is a significant step in the company's global expansion strategy and one that highlights the importance of the Asia region to Tristar.

     Chief Executive Officer of Tristar, Mr Dean De Beer, said, "Hong Kong is the perfect location for our headquarters in the Asia Pacific region. We believe the city and the region offer tremendous potential opportunities. We are extremely proud of our blue chip corporate customer base and many of these companies have offices in Hong Kong. Our presence here will provide local support to these bookers and travellers."

     He added, "The city's central location in the Asia Pacific region and its proximity to other key Asian cities provide us easy access to both regional customers and our service partners."

     To facilitate convenient booking and payment, the company's local office will allow customers in the region to make bookings in English, Mandarin or Cantonese while all journeys can be quoted and billed in Hong Kong dollars, regardless of where in the world these journeys take place.

     Associate Director-General of Investment Promotion, Mr Charles Ng, welcomed the setting up of Tristar's regional headquarters in Hong Kong. "As an international business hub, Hong Kong has world-class infrastructure and transport links providing unrivalled connectivity and seamless regional networks. Our city provides favourable conditions for Tristar to capture the increasing demand for limousine services from the business community in the region," he said.

     "Hong Kong's workforce is educated, skilled and experienced in operating within a service economy. I am confident that Tristar will be able to recruit a team of excellent calibre to deliver quality limousine services in Asia as they have so successfully done in other regions," Mr Ng added.

About Tristar Worldwide Chauffeur Services

     Based in the UK and with 37 years of experience in the business, Tristar is the worldˇ¦s leading chauffeur services provider. The company operates offices in the UK and the US and is part of a global service partner network that spans more than 70 countries. The regional headquarters in Hong Kong offers Tristar's limousine and executive car services to clients throughout the Asia Pacific region. For more information, please visit www.tristarworldwide.com   


About Invest Hong Kong

     Invest Hong Kong is the award-winning department of the Hong Kong Special Administrative Region Government responsible for attracting and facilitating inward investment into the city, by providing free services and support to help overseas, Mainland and Taiwanese companies establish or expand their business presences in Hong Kong. For more information, please visit www.InvestHK.gov.hk

Ends/Monday, July 13, 2009
Issued at HKT 10:01

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